LinkedIn’s current incarnation of InApps does not seem to help it truly compete with Facebook user engagement and third party developer participation. OpenSocial developers who created applications for InApps did not innovate based on LinkedIn’s core strengths relative to Facebook, and LinkedIn itself seems hesitant to truly follow Facebook’s lead based on potential conflicts between InApps and its established business model. Current applications don’t leverage LinkedIn members’ ability to discover people based on three degrees of separation and to forge relationships via LinkedIn’s industry leading tools.
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